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6 Things To Consider When Adding Birth Photography To Your Business

 

Ashley Diamond Siegert, CPP Cr. Photog

It's no secret that Birth Photography is one of the hottest trends in the market. While it is an INCREDIBLE way to build your business, I'll be honest, it's not for everyone.

Here are a few things to consider if you are thinking about adding Births to your product line.

1. Why do you want to be a birth photographer? What about births appeals to you? Is it the miracle of life? Photojournalism and story telling? Knowing your "why" will help you craft your marketing message, and help you through some long nights in the hospital.

2. Are you prepared to be on-call all of the time? Babies come when babies want to come. This may be in the middle of the work day, the middle of the night or the middle of your tropical vacation. While having a backup photographer can help you navigate your schedule, you need to be prepared to have your gear packed and ready in your car during your next night out with your honey bunny.

3. Do you have support at...

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How To: Weed Through A Google Page Of Baby Photographers

How To: Weed Through A Google Page Of Baby Photographers
Ashley Diamond Siegert, CPP Cr. Photog

So, you are pregnant, and you are trying to figure out all of the things you need to have ready by the time you go into labor. The list is daunting.

“What do you mean what is my birth plan? I plan to…give birth”
“Where do I create my registry?”
“If I get this car seat, the baby will grow out of it in 6 months, but this other one doesn't fit in the stroller.”
“Theme? I need a nursery theme besides…baby?”

It can all be tough to figure out, but one thing I hear over and over is how difficult it can be to pick a baby photographer. With such a low barrier to entry in today’s camera market, it seems that anyone who got a “good camera” as a birthday gift suddenly has a Facebook page and is taking clients. Now, don’t get me wrong, we all had to start somewhere. However, when choosing an artist to capture the...

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